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Creator, Monetization & Revenue Share Terms

Version 1.0 — September 2026
Applies to applause.website, aplaud.me, magic-code.net and related services operated by Alpha Brands & Assets AG.

Important: This publication package is designed for deployment, but certain regulatory, tax, payment, cookie/vendor and implementation items listed in the Pre-Publication Register must still be completed before final launch.

Roles

Creator, Event Owner, Subject of Applause, Content Owner, Content Host and Revenue Recipient are distinct roles and may be held by different persons.

Eligibility

Creators may use Alpha Brands monetization without satisfying external-platform follower/view/click thresholds, subject to the Terms and legal eligibility.

No guarantee

No income, audience size, conversion rate or payout amount is guaranteed.

Applause share

Standard Magic Applause split: 85% Creator / 15% Platform.

Benefit Partner

Standard Benefit Partner configuration: 90% Event Owner pool / 10% Platform. Any Benefit Partner allocation comes out of the Event Owner’s 90% pool.

Other formats

Vote and Quiz standard reference: 70% Owner/Partner / 30% Platform. Brands/Shopping may use €1 Qualified Lead and 70/30 by default, subject to campaign-specific terms.

Transaction rate

The rate shown for a transaction applies to that transaction. Later rate changes are prospective, except corrections for refunds, fraud, chargebacks or error.

Affiliate funding

Standard Affiliate commissions are funded from Alpha Brands’ Platform Share unless expressly stated otherwise.

Balances and status

Revenue may be Pending, Approved, Available, Processing, Paid, Rejected, Cancelled, Refunded or Reversed.

Withdrawal

Minimum standard withdrawal is €10 or equivalent. Payout may be via PayPal or bank transfer where supported. Alpha Brands normally processes a valid request within 72 hours; receipt time is not guaranteed.

Holds and reversals

Payout may be held for fraud, disputes, sanctions, security or legal reasons. Revenue may be reversed if the underlying transaction is refunded, charged back, fraudulent or invalid.

Tax

Creators are responsible for their own tax obligations except where Alpha Brands has mandatory reporting, withholding or other legal duties.

Content rights

Creators must hold the rights needed for uploads, previews, commercial association and monetization. External linking alone does not prove those rights.

Private monetization

Private & Confidential Content may use Applause before Reveal, but access must remain recipient-authorized. Reveal does not transfer IP rights.

No employment

Creator status does not create employment, agency, partnership or exclusivity.