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Cookie Policy

Version 1.0 — September 2026
Applies to applause.website, aplaud.me, magic-code.net and related services operated by Alpha Brands & Assets AG.

Important: This publication package is designed for deployment, but certain regulatory, tax, payment, cookie/vendor and implementation items listed in the Pre-Publication Register must still be completed before final launch.

Purpose

We use cookies and similar technologies for service operation, security, preferences, analytics and marketing depending on necessity and consent.

Categories

Strictly Necessary: always active where required. Preferences: off by default. Analytics: off by default. Marketing: off by default.

Consent

Optional technologies should not be activated before valid consent where consent is legally required. Users should be able to Accept All, Reject Optional and Manage Preferences.

Withdrawal

Cookie choices can be changed later through Cookie Settings.

Consent evidence

We may keep evidence of consent choices for compliance purposes.

Production scan

The final cookie/provider table must be produced from a scan of the actual production domains, registration/login/dashboard flows, checkout/payment flows, embeds, Magic Code pages and private-content functions. Do not assume Google Analytics, Meta Pixel, TikTok Pixel, Clarity, Hotjar, reCAPTCHA or other vendors unless actually deployed.

PayPal and embeds

PayPal and external media providers may use their own technologies. Optional third-party embeds should be consent-gated where required.

Affiliate attribution

Referral attribution may use URL parameters, codes, cookies, sessions or server-side identifiers. Attribution is not guaranteed where tracking is blocked or deleted.

Private functionality

Authentication/session/security technologies required for recipient-level private access may be categorized as strictly necessary.

Final table fields

The production table should state name, provider, purpose, category, duration, first/third-party status and legal basis for each technology.